Sunday, 24 April 2016

1990s and Post Modernism presentaion - thoughts


Neville Brody
known for his work on The Face magazine (1981–1986)

Brody's experimentation with his self-made sans-serif typography, along with his Pop Art influence, caught the attention of music record companies such as Fetish Records after he left college. His CD covers leads toward a grudgy and a punk scene.

With The face magazine, he changed up the "basic" and "structural" rules that existed in the British culture into a more artsy and vibrant aesthetic. His designs provoked some form of emotion to the extent that people would stick to one page instead of turning pages like they would normally do when reading a novel




David Carson & the grunge aesthetic
He is best known for his innovative magazine design, and use of experimental typography. 

He was the art director for the magazine Ray Gun, in which he employed much of the typographic and layout style for which he is known. In particular, his widely imitated aesthetic defined the so-called "grunge typography" era

In one issue of Ray Gun, he notoriously used Dingbat, a font containing only symbols, as the font for what he considered a rather dull interview with Bryan Ferry






I like both Brody and Carson’s work. I think it’s a step in a good direction and really changes up the modernist and postmodernist aesthetic whilst incorporating aspects of British punk in terms of texture. I think both of their work is very much about layering and aids how and audience reads the text. It also uses the idea of figure and ground to help shape visual perception.

I would very much be interested in creating something in their style of work – probably more Carson’s- and see what I can achieve

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